Distribución de Marketing
Imagine this scene: a client approaches us with a crucial request: they need to understand visitor trends in relation to the costs and margin of their Digital Marketing programs.
The goal? To optimize their strategy and maximize results.
Using statistical central tendency analysis, we identified the client’s most successful campaigns.
But that wasn’t all. Digging deeper into the data, we discovered a drop in the trend of visits to their sites.
However, we also detected sporadic increases in certain campaigns, revealing seasonal trends.
This analysis not only provided a clearer picture of the client’s current situation, but also revealed a cyclical pattern that matched their competitors’ activity.